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dc.contributor.authorSheng, Jen_US
dc.contributor.authorLee, YHen_US
dc.contributor.authorLan, Hen_US
dc.date.accessioned2023-04-12T11:23:03Z
dc.date.issued2023en_US
dc.identifier.issn1066-2243en_US
dc.identifier.urihttps://qmro.qmul.ac.uk/xmlui/handle/123456789/85669
dc.relation.ispartofINTERNET RESEARCHen_US
dc.subjectMicro-influenceren_US
dc.subjectParasocial relationshipen_US
dc.subjectSponsorship disclosureen_US
dc.subjectElectronic word-of-mouthen_US
dc.subjectCustomer engagementen_US
dc.subjectBrand preferencesen_US
dc.subjectPurchase intentionen_US
dc.titleParasocial relationships with micro-influencers: do sponsorship disclosure and electronic word-of-mouth disrupt?en_US
dc.typeArticle
dc.identifier.doi10.1108/INTR-12-2021-0903en_US
pubs.author-urlhttps://www.webofscience.com/api/gateway?GWVersion=2&SrcApp=PARTNER_APP&SrcAuth=LinksAMR&KeyUT=WOS:000963698200001&DestLinkType=FullRecord&DestApp=ALL_WOS&UsrCustomerID=612ae0d773dcbdba3046f6df545e9f6aen_US
pubs.notesNot knownen_US
pubs.publication-statusPublisheden_US


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