DOES BRAND CONCEPT MAPPING DETERMINE DESTINATION BRAND ASSOCIATIONS AND IMAGE?
| dc.contributor.author | Cifci, S | en_US |
| dc.contributor.author | Japutra, A | en_US |
| dc.contributor.author | Ekinci, Y | en_US |
| dc.contributor.author | Gordon-Wilson, S | en_US |
| dc.date.accessioned | 2023-06-27T09:10:29Z | |
| dc.date.available | 2022-10-31 | en_US |
| dc.date.issued | 2022 | en_US |
| dc.identifier.issn | 1083-5423 | en_US |
| dc.identifier.uri | https://qmro.qmul.ac.uk/xmlui/handle/123456789/89245 | |
| dc.format.extent | 515 - 528 | en_US |
| dc.relation.ispartof | TOURISM ANALYSIS | en_US |
| dc.subject | Brand associations | en_US |
| dc.subject | Brand concept mapping | en_US |
| dc.subject | Brand association strength | en_US |
| dc.subject | Tourists | en_US |
| dc.subject | Tourism destinations | en_US |
| dc.title | DOES BRAND CONCEPT MAPPING DETERMINE DESTINATION BRAND ASSOCIATIONS AND IMAGE? | en_US |
| dc.type | Article | |
| dc.identifier.doi | 10.3727/108354222X16479671274081 | en_US |
| pubs.author-url | https://www.webofscience.com/api/gateway?GWVersion=2&SrcApp=PARTNER_APP&SrcAuth=LinksAMR&KeyUT=WOS:000965802800008&DestLinkType=FullRecord&DestApp=ALL_WOS&UsrCustomerID=612ae0d773dcbdba3046f6df545e9f6a | en_US |
| pubs.issue | 4 | en_US |
| pubs.notes | Not known | en_US |
| pubs.publication-status | Published | en_US |
| pubs.volume | 27 | en_US |
