Understanding the Digital Communication Preference of Business-to-Business Purchasers and Sellers
dc.contributor.author | Paesbrugghe, B | en_US |
dc.contributor.author | Lyngdoh, T | en_US |
dc.contributor.author | Sharma, A | en_US |
dc.contributor.author | Rangarajan, D | en_US |
dc.date.accessioned | 2022-10-27T08:46:05Z | |
dc.date.issued | 2021-05-27 | en_US |
dc.identifier.uri | https://qmro.qmul.ac.uk/xmlui/handle/123456789/82100 | |
dc.format.extent | 277 - 279 | en_US |
dc.relation.ispartof | Advances in Digital Marketing and eCommerce | en_US |
dc.title | Understanding the Digital Communication Preference of Business-to-Business Purchasers and Sellers | en_US |
dc.type | Book chapter | |
dc.identifier.doi | 10.1007/978-3-030-76520-0_29 | en_US |
pubs.notes | Not known | en_US |