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Achieving Customer Satisfaction through Integrated Products and Services: An Exploratory Study
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School of Business and Management
School of Business and Management
Achieving Customer Satisfaction through Integrated Products and Services: An Exploratory Study
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School of Business and Management
School of Business and Management
Achieving Customer Satisfaction through Integrated Products and Services: An Exploratory Study
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Achieving Customer Satisfaction through Integrated Products and Services: An Exploratory Study
Volume
30
Pagination
1128 - 1144
DOI
10.1111/jpim.12050
Journal
JOURNAL OF PRODUCT INNOVATION MANAGEMENT
Issue
6
ISSN
0737-6782
Metadata
Show full item record
Authors
Raja, JZ; Bourne, D; Goffin, K; Cakkol, M; Martinez, V
URI
http://qmro.qmul.ac.uk/xmlui/handle/123456789/6618
Collections
School of Business and Management
[974]