Browsing School of Business and Management by Author "Rasul, TF"
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Understanding the Predictors of Rural Customers’ Continuance Intention toward Mobile Banking Services Applications during the COVID-19 Pandemic
Al Amin, M; Arefin, MS; Alam, MS; Rasul, TF (2022-01-01)The purpose of this study is to examine the antecedents of customers’ continuance intention to use mobile banking services applications (MBSAs) during the COVID-19 pandemic. Grounding on the Technology Acceptance Model, ...