| dc.contributor.author | Maniatis, Spyros M | |
| dc.date.accessioned | 2011-08-04T11:17:17Z | |
| dc.date.available | 2011-08-04T11:17:17Z | |
| dc.date.issued | 1998 | |
| dc.identifier.uri | http://qmro.qmul.ac.uk/xmlui/handle/123456789/1659 | |
| dc.description | PhD | en_US |
| dc.description.abstract | The Ph.D. thesis looks extensively at the history and functions of trade marks and
attempts to outline a theory for trade mark protection established on their
communicative aspects. The second chapter is a historical note which looks at trade
marks as traces of history and sets the grounds for a functional analysis. The third
chapter deals with the proprietary aspects of trade marks, seeking to establish a
theoretical deontological argument for their legal protection. The functional analysis of
trade marks concentrates on their contemporary role as a fiat of information between
marketers, consumers and competitors. The economic analysis is developed around the
dualistic nature of trade marks, being on the one hand an essential prerequisite for
competition and on the other a potentially perpetual monopoly. The balance between the
two as depicted by their legal protection is being continuously re-established. The main
object of this thesis is to show that it is the nature of trade marks as a multidirectional
system of exchange of information that must form the basis for their protection. | en_US |
| dc.language.iso | en | en_US |
| dc.publisher | Queen Mary University of London | |
| dc.subject | Medicine | en_US |
| dc.title | The communicative aspects of trade marks : a legal, functional and economic analysis. | en_US |
| dc.type | Thesis | en_US |
| dc.rights.holder | The copyright of this thesis rests with the author and no quotation from it or information derived from it may be published without the prior written consent of the author | |
